Mellisa Hoego is an art director and design manager with deep passion for aesthetic and functional packaging design. For Mel, design is about crafting meaningful experiences that resonate. This begins with a well-researched creative process and ends with the final products in the hand of targeted consumers.

Her passion for the beauty industry is a deep-seated commitment to enhancing user experience through innovative packaging solutions. This approach has not only won accolades but also revolutionized how products are presented and perceived in the market. Notable clients include Wardah, MakeOver, Emina, Labore, and PT Sinar Continental.

As a team leader of diverse talents in the studio, she has successfully steered numerous projects to widely-celebrated launch. Her leadership style is a harmonious balance of inspiration, collaboration, and innovation—fostering an environment where creativity thrives.

Despite her design career, she finds solace and inspiration in music. The discipline and creativity in music often influences her approach to design—with rhythm, harmony, and innovative play.